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April 8, 2019

Concept signs integration partnership with

Concept, a Shiji Group Brand and have recently signed a partnership to offer Concept customers even more integrated software and a greater open platform., the online booking platform for green fees, offers its users the convenience of searching, booking, and playing golf with its easy-to-use platform.

By integrating with partners like, Concept customers can place their golf course availability on their website and visitors can book their tees directly on Concept’s TeeSheet. The partnership also highlights the importance of distribution channels in increasing golf bookings and allows third party resellers to book in real time, easily, efficiently and cost-effectively.

As the third integration of 2019, Concept is committed to providing its customers with connectivity to more booking platforms for a wider network of online partners and an increase in customer satisfaction and retention. By building the industry’s most open platform, Concept users can benefit from Shiji Group’s extended range of technology solutions as well as Concept’s global network.

”We are really excited about the partnership and connectivity to Concept and through this, Greenfee365 will be able to offer a significant amount of golf clubs and Concept users the added value with live tee times sales on Greenfee365,” said Marcus Ekeberg, CEO and Co-founder of “Through Concept’s robust API, we will be able to automize the sales process and connect more golf clubs to our free-to-join and performance-based platform,” he continued.

“We are happy to announce the integration to GreenFee365 as this further cements our vision and strategy to provide an open Concept platform that drives rounds and revenue to our high-profile customer-base,“ said Malcolm Rennie, Concept’s Sales & Marketing Manager. “Concept provides solutions to a truly global portfolio of clients with high concentration in golfing destinations such as Portugal and Spain. Greenfee365 will be another great channel to connect to these customers,” he said.

About Greenfee365

Greenfee365 is a performance-based sales and marketing hub where golf clubs can sell their tee times directly to golfers all around the world. Through advanced hyper-targeting, we connect golf clubs with golfers in an easy to use booking platform. Golf clubs can easily start selling their tee time inventory live and connected through API to their tee sheet. All the golf club need to do is to decide which tee times and what prices to put in our smooth booking platform and start selling. Learn more at

About Concept, a Shiji Group Brand

With high-profile clients in nearly 70 countries worldwide and software available in 15 different languages and a global support network to match, Concept, A Shiji Brand, is a global leisure software, development and consultancy company specialising in supplying spas, clubs, resorts, hotels and golf courses with high-end software suites to manage operations. In 2018, Concept has joined the Shiji Group who provide software solutions and services for the hospitality, food service, retail and entertainment industries, ranging from hotel management solutions to food and beverage and retail systems, payment gateways, data management, online distribution and more. Shiji Group today comprises 3,000 employees in 70+ subsidiaries and brands, serving over 60,000 hotels, 200,000 restaurants and 400,000 retail outlets.

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